The war of words between Stewart-Haas Racing and Nature’s Bakery, SHR driver Danica Patrick’s former primary sponsor, doesn’t appear to have an end in sight.
As part of a court filing Thursday in its breach of contract suit against Nature’s Bakery, SHR provided a letter in which it claims Patrick brought the health snack foods company nearly $ 4.5 million in television exposure and roughly $ 7 million in estimated internet media exposure in 2016, according to ESPN.
After fulfilling just one year of its three-year, $ 45 million sponsorship deal, Nature’s Bakery backed out of the deal in January, citing Patrick’s promotion of competing brands am…